Wöschhüüsli Gibelflüh
Branch: Event Venue & Catering
Work: Brand Refresh, Logo Redesign, Visual Identity, UX Design, UI Design, Website Design, Content Strategy
A refined digital presence for a venue where memories are made.
Wöschhüüsli Gibelfluh is a charming event venue in Ballwil, Switzerland, where weddings, birthdays, family celebrations and other special occasions take place. Located right beside a small chapel and surrounded by the Swiss countryside, it has a character of its own, and that was something their existing digital presence wasn’t really showing.
They initially approached Onyx for a new website. As we got into the project, however, it became clear that there was an opportunity to improve much more than the website alone.
Starting with the brand
The original logo had been used for many years, but it no longer reflected the quality and character of the venue. Instead of throwing away something people already recognised, we decided to work with what was there.
We kept the essence of the original mark and gave it a careful refresh, simplifying the shapes, improving the proportions and creating a cleaner, more elegant version that works much better both digitally and in print.
From there, we built a visual direction around the new logo. Deep green tones inspired by the surrounding landscape, warm off-white backgrounds and elegant serif typography gave the brand a more refined identity while keeping the warm and traditional character of the Wöschhüüsli.
Bringing the experience online
The next step was the website.
Rather than simply presenting information about the venue, we wanted visitors to get a feeling for the place before they ever set foot there.
The homepage opens with a full-screen background video, combining impressions of the venue with moments inspired by weddings and celebrations. Large typography, photography and generous spacing create a calm, visual experience that puts the atmosphere of the Wöschhüüsli at the centre.
The website itself was intentionally kept simple. Visitors essentially need to understand two things: the location they can celebrate in and the food they can enjoy there.
We structured the experience around exactly that, with dedicated content for the location and its culinary offering, supported by photos, guest testimonials and practical information such as the location on Google Maps.
And when someone is ready to ask about their own celebration, they can contact the Wöschhüüsli directly through WhatsApp.
Giving the menu the same treatment
Food is an important part of the Wöschhüüsli experience. Guests can choose from predefined options for Apéro, starters, main courses and desserts to put together a menu that fits their occasion.
Before the redesign, these options were presented in a basic printed Word document that didn’t match the quality of the food or the new visual identity.
So alongside the website, we redesigned the complete menu as a professional PDF, bringing the same typography, colours and visual language into a document that the Wöschhüüsli can easily share with prospective guests.
This also means the experience no longer stops when someone leaves the website. From discovering the venue online to receiving the menu and planning their celebration, the brand now feels consistent throughout.
One experience, online and offline
Client's feedback
“Erik created our website quickly and professionally. We are extremely satisfied with his work.
Highly recommended.”
Sandra Imbach, Founder of Wöschhüüsli Gibelflüh.
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